This is HTC U Play. The playful 5.2” phone that fits perfectly in your hand. It reflects U, with a sophisticated new liquid surface. It listens to U, adapting sound to your unique hearing. It captures the best U with 16MP & Ultra Selfie camera . And it even learns from U, becoming a companion that evolves and gets to know you better over time.

Reflects U
HTC U Play introduces a new, beautifully contoured, liquid surface that’s designed to reflect the best you. Hold it up and you’ll appreciate the phone’s symmetrical construction, and the way it transforms light as you turn it. To achieve this extraordinary look, we developed an entirely new process where colors bond to the glass in multiple layers to reflect light beautifully - adding brilliance and depth from every angle. Then we mould the glass evenly around the sides and edges, using extreme pressure and heat to mimic the natural surface tension of liquid; folding and bending the surface to create a perfect blend between metal and glass.

Learns from U
Introducing HTC Sense Companion1. The personal companion who is always learning from you, and the things you do every day. It can suggest that you dress warmer and leave a little earlier for work if snow is forecast; remind you to take a power bank on longer trips; and even recommend a restaurant when you’re away for the weekend and then book seats for you. Best of all, it’s made to evolve and get to know you better over time.

HTC U Play comes with voice recognition built-in. So it’s able to recognize your voice and respond. Just say the word to unlock your phone, take or reject incoming calls, snooze or dismiss an alarm, send messages and even begin hands-free navigation.

Listens to U
Every person’s inner ear is as unique as their fingerprint. We all experience sound differently. HTC USonic analyzes your inner ears with a sonic pulse, and then adapts to you. It’s like having a sound engineer in your phone; now you can hear the details you were missing.